Build a conspiracy theory from scratch.
The best way to learn to spot a conspiracy theory is to make one yourself.
Pick a real news story. On the next step you'll choose who's behind it and why. Then walk through the four moves real conspiracists use, with a debunk on every step.
- Hunt anomalies — turn coincidence into evidence of a secret plot.
- Fabricate connections — draw lines between unrelated dots until they look meaningful.
- Dismiss counter-evidence — if a fact disagrees, make the fact part of the cover-up.
- Discredit the critics — dismiss people who point out flaws in your theory.
Pick the event.
Choose whichever real-feeling headline your imagination will run wildest with. Don't overthink it.
Meta Closes 9,000 Chinese Accounts
Meta announced it has closed nearly 9,000 Facebook and Instagram accounts linked to a Chinese political influence operation called 'Spamouflage.' The company says the network posted material that praised China while criticizing the United States, Western governments, and outspoken critics of the Chinese government. Meta removed the accounts after an investigation that identified coordinated posting patterns and account connections tied to operators in China, calling the activity inauthentic and aimed at manipulating online discussion.
US campus unearths 142-year-old observatory
Workers installing hammock poles on Michigan State University's campus in August 2023 unexpectedly unearthed the buried stone foundation of an old observatory. Built in 1881 and demolished in the 1920s, the small structure had been covered over for decades. Archaeologists and university staff identified the masonry as part of that 19th-century building, making it a notable historical find on a modern college lawn.
Influential marketing leaders shaping creators
Rolling Stone and Captiv8 published a feature identifying twenty marketing leaders they say are shaping the fast-growing creator economy. The article explains how marketers connect creators, brands, and audiences by promoting branded content and designing experiences that reach large online followings. As entertainment shifts from traditional media to creator-driven platforms, marketers are increasingly responsible for deciding which creators gain visibility and how brand partnerships enter cultural conversations.
Diller transformed architecture with innovation
Elizabeth Diller is a leading architect and founding partner of Diller Scofidio + Renfro, a firm known for projects that blur art, performance, and architecture. Trained at Cooper Union, she moved from visual art into architecture and co-authored the influential book Flesh, which challenged traditional ideas about buildings and spatial experience. Her work—including the High Line, the Blur Building, and The Shed—emphasizes experimentation, collaboration, and attention to how people use public space.