The best way to learn to spot a conspiracy theory is to make one yourself.
Pick a real news story. On the next step you'll choose who's behind it and why. Then walk through the four moves real conspiracists use, with a debunk on every step.
Choose whichever real-feeling headline your imagination will run wildest with. Don't overthink it.

Comedy writers and performers say telling a good joke is harder than it looks: timing and delivery can make or break a punchline. Jokes work by surprising the listener with an unexpected twist, clever wordplay, or absurd imagery that creates a vivid mental picture. Short, sharp jokes often land best because they set up an idea quickly and then flip it — for example, an Edinburgh Fringe-winning pun: "I started dating a zookeeper, but it turned out he was a cheetah."

Workers installing hammock poles on Michigan State University's campus in August 2023 unexpectedly unearthed the buried stone foundation of an old observatory. Built in 1881 and demolished in the 1920s, the small structure had been covered over for decades. Archaeologists and university staff identified the masonry as part of that 19th-century building, making it a notable historical find on a modern college lawn.

Two new studies presented at the European Society of Cardiology’s annual meeting found links between consuming ultra-processed foods and higher risks of heart disease, including heart attacks and strokes. Ultra-processed foods are widely available consumer items such as fizzy drinks, many breakfast cereals, packaged snacks and ready-made meals. One analysis reported that a 10 percent increase in daily ultra-processed food intake was associated with about a 6 percent rise in risk of cardiovascular disease.

Rolling Stone and Captiv8 published a feature identifying twenty marketing leaders they say are shaping the fast-growing creator economy. The article explains how marketers connect creators, brands, and audiences by promoting branded content and designing experiences that reach large online followings. As entertainment shifts from traditional media to creator-driven platforms, marketers are increasingly responsible for deciding which creators gain visibility and how brand partnerships enter cultural conversations.